Privacy Policy

We serve competitive swimmers, aquatic enthusiasts, facility managers, and recreational swimmers worldwide. Whether you’re shopping for high-tech competition swimwear, AED units, or training equipment, we’re committed to protecting your personal data with the same dedication we bring to providing quality swim gear.

1. Information We Collect

We collect information that helps us provide our services and enhance your shopping experience:

• Personal Identification Information: Name, email address, shipping address, and phone number when you create an account or place an order.
• Payment Information: Credit/debit card details (Visa, MasterCard, JCB) or PayPal account information, processed through secure payment gateways.
• Demographic Information: Age, gender, and preferences to personalize your experience (optional).
• Technical Data: IP address, browser type, device information, and pages visited to improve our website functionality.
• Communication Data: Records of correspondence when you contact our customer service team.

2. How We Use Your Information

We use your information for legitimate business purposes:

• Process orders and transactions for swimwear, equipment, and accessories
• Provide customer support and respond to inquiries
• Send order confirmations, shipping updates, and account information
• Improve our website, products, and services based on user preferences
• Send marketing communications (with your consent) about new products, promotions, and swimming tips
• Prevent fraudulent transactions and enhance security
• Comply with legal obligations and enforce our terms of service

3. Data Sharing and Disclosure

We value your trust and only share your information in limited circumstances:

• Service Providers: We share information with third parties who perform services on our behalf, such as payment processing (PayPal), shipping carriers, and marketing platforms.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, customer information may be transferred as a business asset.
• Legal Compliance: We may disclose information when required by law, subpoena, or other legal process.
• International Transfers: As we serve customers globally (except some remote areas), your data may be transferred to and processed in countries outside your residence, always protected by appropriate safeguards.

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

We implement appropriate technical and organizational measures to protect your personal data:

• All transactions are encrypted using SSL technology
• Payment card details are processed through PCI-DSS compliant payment processors
• We retain personal data only as long as necessary to fulfill the purposes we collected it for
• Data is stored on secure servers with limited access

While we implement these safeguards, no electronic transmission or storage is 100% secure. We encourage you to use strong passwords and protect your login information.

5. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal information we hold about you
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data, subject to certain exceptions
• Objection: Object to processing of your personal data for direct marketing
• Data Portability: Receive your data in a structured, machine-readable format
• Withdraw Consent: Withdraw previously given consent at any time

To exercise these rights, please contact us at [email protected]. We respond to all legitimate requests within one month.

6. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your browsing experience:

• Essential Cookies: Required for basic functions like adding items to your cart and making purchases
• Analytical Cookies: Help us understand how visitors interact with our website
• Marketing Cookies: Used to track visitors across websites to display relevant ads

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

7. Children’s Privacy

Our website offers products for young competitive swimmers, but we do not knowingly collect personal information from children under 16 without parental consent. If we learn we have collected such information, we will delete it promptly.

8. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will post the updated policy on our website with a revised “Last Updated” date.